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Enterprise Operations & Finance > Advancement & Alumni > Blackbaud Raiser's Edge

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Blackbaud Raiser's Edge
Advancement & Alumni

Blackbaud Raiser's Edge is a comprehensive donor management and fundraising software specifically designed for non-profit organizations, including colleges and universities. It aims to streamline fundraising operations, enhance donor relations, and increase fundraising efficiency through a suite of tools focused on donor management, campaign planning, gift processing, and analytics. Here's how Blackbaud Raiser's Edge helps colleges:

Features

mdi-check-bold Donor Management The software allows colleges to maintain detailed records of their donors, including contact information, donation history, engagement activities, and personal preferences. This enables institutions to build and maintain strong relationships with their donors by understanding their interests and engagement levels. mdi-check-bold Campaign Management Raiser's Edge provides tools for planning, executing, and analyzing fundraising campaigns. Colleges can set campaign goals, track progress in real-time, and segment donors for targeted appeals, ensuring that fundraising efforts are well-coordinated and effective. mdi-check-bold Gift Processing and Acknowledgment The platform streamlines the processing of donations, from gift entry to issuing acknowledgments and receipts. This not only saves time but also ensures that donors are promptly thanked and recognized for their contributions, which is crucial for donor retention. mdi-star

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