EdTech Connect Media Kit
EdTech Connect reaches 65,000+ verified higher education professionals across 3,933 colleges and universities — administrators, technology leaders, and decision-makers who are actively shaping how their institutions adopt and use AI & technology.​​​​​​​
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WHY EDTECH CONNECT
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Our readers open our newsletters because they want to. Our webinar attendees register, show up, and stay. A 44% average open rate and 50–60% webinar attendance rate aren't benchmarks we invented — they are proof that this audience trusts what EdTech Connect puts in front of them.
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When your brand appears alongside content they trust, that trust transfers.
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44% Average Open Rate 50–60% Webinar Attendance Rate 3,933 Colleges & Universities 80+ Podcast Episodes
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WHO WE REACH
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Every contact on our list is a verified .edu professional at an active institution. Not a broad faculty list. Not alumni. Not cold contacts. We reach the administrators, technology leaders, and decision-makers who are actively trying to understand where higher education is headed — and what technology it takes to get there.​​
WAYS TO REACH THEM
The 2026 Media Kit covers every placement available on EdTech Connect, including:
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The Signal Newsletter — monthly delivery to verified .edu professionals
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Webinar Production — full production with 50–60% average attendance
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Broadcast Email — dedicated sends segmented by role and seniority
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The Signal Podcast — hosted by Jeff Dillon, featured in Apple Top 10 Education
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Multi-Channel Packages — sustained presence across multiple touchpoints
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Content & Thought Leadership — editorial positioning, not just advertising
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Full product details, audience segments, and pricing are in the kit.
The Signal Newsletter
The Signal is the essential intelligence briefing for higher education's transformation leaders. Delivered monthly to verified .edu decision-makers across 3,933 institutions, it provides the strategic context, tactical insights, and technology intelligence needed to navigate what's coming — the 2026 enrollment cliff, the AI-driven reimagination of the student experience, and everything in between.
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Unlike broad higher education publications, The Signal is built for one specific audience: the administrators, technology leaders, and decision-makers who are actively shaping how their institutions adopt and use technology. They didn't subscribe to read about campus culture or fulfill a membership obligation. They subscribed because they want to know what's next. That's the audience your brand gets to be in front of — and that's a very different conversation.
Webinars
Higher Education software companies use webinars to reach and influence higher education decision makers. Gain visibility and measurable that extends far beyond a single event
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Guaranteed promotion to Higher Ed Audience
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Expert Moderator option
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Registration list provided prior and post event
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Extended exposure with on-demand hosting & YouTube channel
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60% registrant to attendee rate exceeds industry averages
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Broadcast Email
We do not sell our lists.
We curate relevant content for our audience.
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Email keeps winning in higher ed because it goes straight to the people who actually make things happen. When you can land in the inbox of marketers, web directors, enrollment leaders and CIO's, you are not shouting into the void, you're starting a real conversation.
Subscriber Segments
EdTech Connect newsletter audience by professional role
Updated March 31, 2026
The Signal Podcast
With an average of 1,800 daily downloads, we were featured in the top 10 Apple Education podcasts in the Fall of 2025.
The Signal works because Jeff Dillon has spent more than 20 years inside Higher Ed trenches, cabinet meetings and everything in between.
He knows the language, headaches and the wins, which makes the show feel less like an interview and more like real conversation with someone who actually gets it.
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Guests show up from both sides of academia, from campus leaders to the innovators building the tools they rely on, and together they tell stories you will not hear anywhere else.
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If you have an idea worth sharing, bring it our way. We love
a good story, and yours might be the next one we put on the mic.
EdTech Connect Free & Sponsored Listings
EdTech Connect is where higher education professionals go to research, compare, and evaluate technology solutions. Over 4,000 colleges and universities are represented in our platform — and the administrators, technology leaders, and decision-makers at those institutions are actively using it to make purchasing decisions.
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A free listing puts your solution in front of that audience. A sponsored listing makes sure they find you first.
FREE Listing
Featured Listing
Sponsored Placement
Data Access
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Access real-time institutional software
usage data for Sales, GTM and business
intelligence support​
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4,000 college technology profiles
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Budget & endowment data
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Leadership org charts
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Latest strategic & tech news
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